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Samsung Digital Printing Division. A strategic Journey to 2013.
On the 30th of September, Samsung Digital Printing Division held a highly strategic European Analyst briefing at Stamford Bridge in London.
The event’s focused on Samsung’s aggressive go-to-market strategy, plans and future moves of the company to become a top tier in the digital printing business.
In this interview, Neil Sawyer, head of European marketing, talks about Samsung’s strategy to reach this goal - “Samsung’s Journey to 2013”.
Run Time: 6 Minutes 11 Seconds
Presented By: Francesco Pignatti
Recording Date: Oct 01, 2008
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