Program Agenda

Speaker Resources

PhotoPublishing Summit Program
June 15-16, 2010

*Topics are subject to change.

Tuesday, June 15th

7:30 – 8:30 AM

Registration/Networking Breakfast

8:30 – 9:00 AM

State of the Industry:
Future Directions for Photo Publishing
Speaker: Alan Bullock, Associate Director, InfoTrends

9:00 – 9:30 AM

Keynote Address
Speaker: Brian Segnit, Photo Marketing Manager, Global Business Unit, Xerox

9:30 – 10:00 AM

Session 1:  Retail Photo Book Product and Marketing Strategies

• Producing quality products at retail

• Generating awareness and visibility for products and offers

• In-store kiosks vs. ordering from home

• Selling to local businesses

Speaker: Joellyn Gray,  Director of Marketing, Fujifilm

1:1 Meetings

10:00 – 10:30 AM

Session 2: Innovations in Photo Product Creation Tools

• What are the advantages of a unified solution that addresses all market segments?

• How can new sharing and collaboration tools lead to increased revenue?

• What types of personalized products are resonating with businesses?

• How can product and service providers take advantage of the licensed content opportunity?

Speaker: Philippe Gascon, Vice President of Sales and Business Development,  Media Clip

1:1 Meetings

11:00 – 11:30 AM

Session 3:  Workflow Pipelines for Content Creators and Consumers

• High-performance tools for creating content to be consumed by others

• Lightweight, web-based, tools for using and personalizing content created by others

• Back-end connectivity for digital asset management, rendering, and output

Speaker: Mike Sheasby, Co-Founder & CEO, LumaPix

1:1 Meetings

11:30 – 12:00 PM

Session 4:  Growth Opportunities for Short-Run and Personalized Publishing

• Working with small schools and community organizations

• Selling your solution

• Combining professional and user-contributed content

• Offering DIY/collaborative tools for self-design

Speakers: Mike Lovell, Owner & President, Lifereloaded
Bruce Watermann, SVP, Print Operations, Blurb

1:1 Meetings

Session 5:  Selecting Paper and Finishing Products for Quality and Efficiency

• Choosing affordable options that don’t complicate the production process

• Balancing labor and margin

• Educating customers on their choices

• Balancing environmental concerns with profitability – going green without going in the red

Speakers: Chris Harrold, VP Business Development, Mohawk
Erin Riley, Technical Sales Manager On Demand Machinery

1:1 Meetings

2:15 – 2:45 PM

Session 6: Production Digital Presses-A Look at Developments and Directions

• Recent product announcements

• Future Trends

• How will inkjet change the business?

• Will will offset be obsolete?

Moderator: Jeff Hayes, President InfoTrends
Speakers:  Charlie Corr, VP, Corporate Strategy, Mimeo

Shaila Shenai, VP Photo Marketing, Xerox

1:1 Meetings

2:45 – 3:15 PM

Session 7:  Tackling the Sports and Events Markets

• Identifying the right products

• Working with schools, leagues, and event managers

Speakers: Susan Jackson, Vice President Operations, RPI

Courtney Lutz, Vice President, Visual Image Photography

1:1 Meetings

3:15 – 3:45 PM

Networking Break

3:45 – 4:15 PM

Session 8:
Going Mobile and Social – Growing Business in New Ways and in New Places

• Using social media for marketing and public relations
• Monetizing the billions of photos shared on social networks
• iPad and tablet computing – opportunity or threat?

Speakers: Paul Worthington, Senior Analyst Consumer Imaging, 6Sight Future of Imaging Report
Bryan Yeager, Consultant, InfoTrends

1:1 Meetings

4:15 – 4:45 PM

Session 9:  Selling to/through Professional Photographers

• Products that promote their business

• Products for sale to consumers

• Streamlining the ordering and fulfillment process to become a value-added partner instead of additional work and cost

Speakers: Danny Faccini, VP of Operations, Pictage
Dave Mason, President, McKenna Pro Imaging

1:1 Meetings

Session 10:  Expanding Your Photobook Market Through Business Branding

• Opening new markets by controlling the business model you wish to promote

• Customizing the end-user experience to attract different markets

• Targeting the Prosumer - the next generation of users

• Driving more volume – how customers around the world are expanding their photobook business
  
  Speaker: James Gray,
         CEO, Taopix

1:1 Meetings

Networking Activity for Sponsors and VIP Attendees

Wednesday, June 16th

Networking Breakfast

9:00 – 9:30 AM

Networking Break

11:00 – 11:30 AM

11:30 – 12:00 PM

Session 11:  Taking Photo Publishing Business Applications to the Next Level

• Helping companies to grow their business using photo publishing

• Moving from one-time projects to ongoing programs

• Includes highlights from InfoTrends’ Fall 2009 study, Business Applications for Photo Publishing: Digital Printing Opportunities for Photo-Intensive Documents

Speaker: David Haueter, Associate Director, InfoTrends