 |
|
|
|
|
 
|
Track 1: New Developments in Digital Print Technology Technology, when it meets user needs, drives market growth. This is clearly the case in the Print-On-Demand market, where digital print technology – supported by software, substrates, and end-to-end solutions – is changing the graphic arts market. This track provides and overview of these technologies and offers insight into the impact these advancements are having on the market. System vendors and end users will discuss how they are promoting and using these technologies to meet the needs of their customers. Track 2: Implementing a Successful Digital Printing Strategy You have the digital equipment and software solutions in place and you are ready to make money with digital printing. But how do you implement a successful digital printing strategy? This track will take you through the key steps necessary for implementing a successful strategy, including pre-paring your sales force, promoting your services and pricing your products. Hear from print providers who have successfully implemented digital into their product portfolio. Speakers will also focus on keeping businesses competitive through value-added services and emerging business opportunities. |
