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 - Agenda
 - Descriptions
 - Speaker Bios









Darrell Amy
President, Dealer Marketing Systems

Darrell Amy is the President of Dealer Marketing Systems (, providing marketing and sales training services to help office equipment dealers succeed with document solutions. His primary focus is to help sales people uncover business problems that can be solved by document technologies.

Dealers across the US and EU look to him for marketing services to reposition their companies. He has trained hundreds of sales people and conducts the Business Technology Association’s ProSolutions training. His experience includes over 15 years in the office equipment industry as a sales rep, sales manager, branch manager, OEM representative and solution specialist. Darrell is a frequent contributor to industry publications and is a featured speaker at industry events and dealer technology shows. He holds his masters degree in business and is a Certified Document Imaging Architect.

Brian Anderson
Vice President of Marketing, Netaphor Software

Mr. Anderson is responsible for the worldwide sales and marketing of Netaphor’s products. Under his direction Netaphor established the lifecycle management concept for printer assets. Prior to joining Netaphor he was director of sales and marketing at SOFHA GmbH, and international director of sales at NewGen Systems. He has over 15 years of sales and channel development experience. Mr. Anderson holds degrees in economics. He joined Netaphor in 2004. Mr. Anderson is a member of the itSMF.

Thaddeus Bouchard
Chief Technology Officer

An 18-year veteran of the software and hardware industry, Thaddeus Bouchard is responsible for directing all aspects of technology, business-process improvement, system development and strategic partner alliances. He brings extensive systems development and information management expertise along with a wealth of project-management experience. Bouchard joined Omtool in 1998 as director of product management and quickly rose to vice president of products in 1999. Previously, Bouchard was founder and CEO of NetValu Corp., a Web-based provider of technology and services for profiling the interests of Internet users. Thaddeus has also held product-management, marketing and engineering positions for AT&T and Lotus Development Corp.

Shannon Cross
Principal , Cross Research

LLCAs a principal of Cross Research, Shannon focuses on the technology sector, providing independent equity research on the printing, photography, display and enterprise hardware industries. Her coverage list includes Apple, Dell, Kodak, EFI, Hewlett Packard, IKON, Lexmark, Pitney Bowes and Xerox. She also does extensive research in Asia on companies such as Lenovo, Canon, Epson, Sony and Fuji. In the 2006 II poll, Shannon was ranked Runner Up for Imaging Technology and was #1 Team for Best of the Boutiques and #3 Team for Best of the Hedge Funds in II’s 2005 ranking.
Prior, Shannon was a director for Merrill Lynch’s equity research group covering the Imaging Technology sector. Shannon initiated coverage of the Imaging Technology group in November 2001. She joined Merrill Lynch in August 1997 as an industry analyst in the equity Telecom Services research group. Shannon’s career at Merrill Lynch was preceded by work in the business development group of Teleport Communications Group, where she was a manager working on strategic development and mergers and acquisitions. Shannon received her Master of Arts degree in political science from Columbia University and her Bachelor of Arts in political economy from University of California, Berkeley.
Cross Research, established in 2003, is an independent equity research company focused on the tech industry. Coverage by our analysts includes the enterprise hardware, imaging technology, display, storage, and software industries. Cross Research analysts are known for their industry knowledge and contacts and strong company relationships. Cross Research LLC is an Investment Advisor.


Vittorio Danesi
President and CEO, Simpress S.A.

Graduated in Business Management (1981) and MBA (1984) from Fundação Getulio Vargas São Paulo Brazil started his career as Sales Rep in IT industry back in early 80’s. During the 80’s achieved a successful and growing career in IT industry starting as a Marketing and Sales Director of a computer company in 1986 until 1991 . In 1991 introduced Sharp Copiers in Brazil as Business Director of Sharp do Brazil and in 1995 started its own company in the industry becoming the Official Distributor of Ricoh for the entire country. Originally a box moving company in the copier arena distributing the Ricoh products trough a 110 dealer network covering the entire country. In early 1999 started a Direct Sales strategy to large accounts and in 2002 started to reposition the company as Printing Solution Provider using the Ricoh technology to deliver the service to customers.
During the last 6 years became the largest independent Printing Service Provider of the market achieving 7 Awards in the last 18 months with projected revenue of US$ 160 MM for fiscal 2008 with more than 1.300 employees. Our specialty is the outsourcing of the printing back office environment of medium and large Companies.
In 2008 we are starting to introduce the company in the Document Management environment trough a partnership with Docuware.

Rick Dastin
President, Xerox Office Group, Xerox

Rick Dastin is president, Xerox Office Group for Xerox Corporation. He was named to this position in September 2008.

Dastin is responsible for all aspects of Xerox's $8 billion global office business, which includes engineering, development and marketing of Xerox technology, software, and services for offices small to large. He is charged with accelerating growth for Xerox's portfolio of black-and-white (monochrome) and color multifunction systems and networked printers; advancing Xerox's proprietary solid ink color printing technology; and expanding the company's share of the small and mid-size business market.

Previously vice president and general manager of the A3 Multifunction Systems and Controller Business Unit for the Xerox Office Group, Dastin has extensive experience in product development and delivery. He joined the company in 1981 and has held a variety of positions in advanced engineering, product launch and customer support. His responsibilities have included technical program manager for Xerox's first office color digital copier, product manager for color laser printers, general manager for desktop printers, and chief engineer for segment monochrome multifunction products.

Dastin holds a bachelor's degree in mechanical engineering from the University of Michigan and a master's degree in engineering from the Rochester Institute of Technology.

Dastin was born on April 28, 1959.

Peter Davey
Director of Professional Services, Toshiba

Peter Davey is the Director of Professional Services at Toshiba America Business
Solutions. Following positions at IKON and Konica in
Production Systems Mr. Davey joined Toshiba Business Solutions with the
charter to develop a Professional Services offering and capability.
Today, Toshiba's Professional Services organization offers consulting
services, project management, software enablers and integration, providing
efficiencies in the areas of document capture & distribution, management,
output and storage

Bill DeStefanis
Senior Director of Business Development, eCopy

Bill DeStefanis brings more than 20 years of experience in the software industry to his position of senior director of business development at eCopy. Bill’s role includes responsibles for defining eCopy product strategy and business policies, development of pricing and licensing policies, management of OEM relationships, and technology acquisitions. Before joining eCopy, Bill was vice president of product marketing at ScanSoft Inc. (now Nuance) a developer of speech recognition and image management software, where he led product marketing and product management functions for all of the company’s speech recognition products. Prior to ScanSoft, Bill held the position of vice president of product management at Lernout & Hauspie. For 15 years, he worked in product management and senior marketing roles at Lotus Development (an IBM company). He holds a bachelor's degree in business administration from North Adams State College and an MBA from Suffolk University.

Shell Haffner
Worldwide Product Manager, Xerox Corporation

Shell Haffner has over 17 years in high technology product marketing managing hardware, software and service offerings. He began his career as an Application Engineer with Tektronix focusing on computer‐aided graphics. Currently, Mr. Haffner is the worldwide product marketing manager for Xerox Corporation’s Solid Ink products. Mr. Haffner has a Bachelor of Science in Electrical Engineering from the Illinois Institute of Technology.

Kimberly T. Nelson
Director of eGovernment and Health and Human Services for the US Public Sector Government Solutions organization

Kimberly Nelson joined Microsoft Corporation in January, 2006 and now serves as Director of eGovernment and Health and Human Services for the US Public Sector Government Solutions organization. In this capacity she leads a team working with government CIOs and other leaders to establish long-term strategies for more efficient and cost-effective online services. Her role also includes extensive collaboration with Microsoft's vast partner ecosystem, working to drive solutions that will ensure the predictable delivery of improved online services while helping to reduce the cost, risk and deployment time associated with sophisticated systems.
Prior to joining Microsoft, Ms. Nelson spent 26 years in the public sector. In August 2001, she was nominated by the President to be the Assistant Administrator for Environmental Information and Chief Information Officer at the US Environmental Protection Agency. She served in a number of positions with the Commonwealth of Pennsylvania before her federal service, including 14 years with the Pennsylvania Department of Environmental Protection as the first Chief Information Officer and the Executive Deputy Secretary.
Ms. Nelson was instrumental in expanding the Chief Information Officer’s role within the Environmental Protection Agency and oversaw the creation and implementation of several major initiatives including a Federal, state and tribal information sharing project; the use of indicators to measure performance; and the issuance of the first national Report on the Environment. She served on the Federal CIO Council Executive Committee and as co-chair of the CIO Council’s Architecture and Infrastructure Committee.

During her state career, Ms. Nelson worked in a number of staff positions in the Senate of Pennsylvania, the Public Utility Commission, and the Departments of Aging and Environmental Protection.

During her career, Ms. Nelson also been awarded numerous honors such as
o Government Computer News Civilian Executive of the Year, 2004
o Federal Computer Week's FED 100 Award, 2004
o AFFIRM's Award for Excellence in EGOV, 2004
o Outstanding Secretary's Award for Excellence, 1989, 1997, and 1999
Ms. Nelson graduated from Shippensburg University in 1978 with a Bachelor of Science in Secondary Education, Political Science, and from the University of Pennsylvania in 1987 with a Master of Public Administration.

She is married to Kevin Cadden and has two teenage daughters.

Robert Newry
Co-Founder, NewField IT
Robert has held a variety of senior positions within the printing and imaging industry, from Chief Operating Officer to Supply Chain Director all with the industry market leader, Ricoh. Starting as Business Development Manager for a Ricoh joint venture covering the Asia Pacific Region, he set up and drove to profitability a document management division for Ricoh in Hong Kong. He was later promoted to Chief Operating Officer for Ricoh Hong Kong's Direct Sales and Service business as well as Ricoh's subsidiary in the Philippines. He has an MBA (Distinction) from Imperial College and is Prince 2 qualified.


Michael Rich
President & Chief Executive Officer

Michael Rich has over 20 years experience in the technology industry, including launching and growing new businesses, building strategic partnerships, managing product development, and overseeing operations and finance. Prior to joining Equitrac, he was Chairman & CEO for NetSpeak Corporation, a provider of VoIP network management, call management and desktop software. Earlier, he served as Vice President & General Manager, AT&T Business Internet Services and as Director of New Business Development with AT&T Global Information Systems. Mr. Rich earned both a MS Degree in Computer Information Systems and an MBA from the University of Miami and his BS in Business Administration/Finance from the University of Florida.

Mike Rosati
Key Account Solutions Engineer, Konica Minolta Business Solutions U.S.A., Inc.

• Pre-sale and Post-sales consultant assigned to Key Accounts, which are nationally Fortune 1000 companies.
• Design, develop and execute implementation plans related to the sale of all KMBS applications and solutions (Hardware and Software, Branded and Non-Branded)
• Provide technical pre-sales support in Key Account sales activities (Design and Deliver Presentations, Perform Proof of Concepts/Demonstrations and Write Proposal/RFP Responses)
• Perform and document analysis of customer business needs and technological requirements
• Over 20 years experience with research, development, assessment, workflow analysis and design and project management in Document Management technology.

Paul Schulman
Global Imaging, Xerox

Paul Schulman has served as Global Imaging Systems’ Senior Vice President of Operations since December 2006. Prior to that Paul served as the Senior Vice President, of business development since April 1, 2005. Xerox acquired Global Imaging in 2007 and operates it as a wholly owned subsidiary within Xerox’s North American operations.
Schulman began his career at Carr Business Systems in 1977 and served as its President from 1985 until 2005. Carr Business Systems was acquired from Paul Schulman by Global Imaging Systems in 1998.
Schulman holds a Bachelor of Science degree in management and marketing from C.W. Post College, Long Island University.
Global Imaging Systems focuses on small and mid-size businesses through regional core companies in the U.S. that sell and service document management systems such as printers, copiers and multifunction devices; network integration services; and electronic presentation systems. As an office technology dealer, Global sells products from various suppliers including Xerox, Sharp and Konica Minolta.

Thomas Schneck
President, Docuware AG

Thomas Schneck serves as President of DocuWare AG and is responsible for the world-wide sales and marketing activities.
After graduating from the University of Munich with a degree in business administration Thomas Schneck was an IT management consultant with KPMR in Frankfurt, Germany.
Thomas then joined DocuWare which was still in its founding days and has been heading the sales and marketing efforts since then. His key focus has been the setup and support of a world-wide network of Authorized DocuWare Partners.
After spending the early nineties in Germany, Thomas mover to the US to focus on building the North American and Latin reseller network. Today, he shares his time between U S and Europe.

Anthony Spaziante
Executive Director, Technology & Software Support, Oce

Anthony has over 27 years of experience in business management consulting, having developed and proposed technology solutions to hundreds of clients across various industries.
At Oce Anthony leads a diversified team in identifying, implementing, and supporting technology solutions. Anthony is responsible for coordinating projects with various groups and response teams, supporting sales and operations by crafting client-specific workflows and assisting in presenting them to prospects and clients.
Prior to this, Anthony worked at Oce as the Customer Solutions Manager. Anthony demonstrated the ability to understand customers’ key business objectives, define tradeoff alternatives, and communicate Enterprise level solutions to customers. When interfacing with prospect and customer senior management he is able to clearly articulate the business and technical value of a workflow w solution after analyzing their existing architecture.

Jay Vleeschhouwer
Managing Director, Merrill Lynch T

Jay started his investment research career in Los Angeles in 1980 and now has 27 years of research analyst experience.
Prior to joining Merrill Lynch in New York in February 1998, Jay had previously worked in research at Cantor Fitzgerald & Co., Bear Stearns & Co., and Josephthal & Co.
He has followed Technology since 1983, focusing primarily on Technical & Design Software. In addition to Software research, he assumed coverage of the Imaging Technology sector in 2003.
Jay’s securities research work has been recognized in the annual Institutional Investor All-America Research Team (“Software”); Institutional Investor Global Research Team (“Software”); Institutional Investor All-America Research Team (“Imaging”); The Wall Street Journal “Best On The Street” Analysts Survey; and the annual Greenwich Survey (“Technical Software”).
Jay graduated with a Bachelors degree in Economics & Political Science from U.C.L.A. (1978), and with an M.B.A. from the University of California, Berkeley, Haas Graduate School of Business (1980). He lives in New York City with his wife and son.

Chris Wyszkowski
Vice President, Professional Sales – Equitrac Corporation

Chris Wyszkowski has more than 17 years of experience as an executive manager and software developer and leads the marketing teams dedicated to bringing Equitrac solutions to market. Prior to its acquisition by Equitrac, Chris was President and CEO of ICG Research, an innovative provider of cost-recovery and expense management solutions for the professional markets. Chris was an original founder of ICG and led the company through its growth from a local solution provider to a global expense management supplier. Chris studied Computer Engineering at the University of Waterloo in Canada.


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