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Join us for a Webinar
on
US Channels – 2010 Best Practices in Services Marketing
Participation Fee: $199
As the mantra of managed print services swept the industry in 2009 from supplier to reseller, we also bore witness to our OEM market leaders signaling shifts toward an increased business focus on professional services. This evolution from “boxes” to “pages captured” to “services” has generated new opportunities for the channel leaders as well. Building and deploying an effective services centric marketing campaign goes a long way in helping to differentiate an otherwise “me too” hardware product portfolio in a highly competitive market. This one hour session will address the best practices and programs in services marketing offered by channel resellers ranging from independent office equipment dealers to imaging VARs and system integrators both in the US and Canada. System
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