The Key Point Blog

01/20/2022

Colin McMahon

Despite the wishes of many marketers and tech evangelists

This blog focuses on why 2022 is probably not the year we will see the Metaverse take shape--and how unfulfilled hype around this topic likely played a role.

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01/18/2022

Christine Dunne

New Keypoint Intelligence analysis provides solutions to this widespread concern

Printer manufacturers are incontestably dealing with a range of supply chain issues that are putting pressure on their business. This blog explores some solutions as well as top findings from our recent Handling the Supply Chain Crisis analysis.

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01/17/2022

Lee Davis

Scanner revenue and scanner shipments are up

According to Keypoint Intelligence’s recent forecasts, overall placements were flat, overall revenues fell, but placements grew. This blog takes a look at how scanners changed over the last year.

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01/14/2022

Johnny Shell

First major decorated apparel exhibition since the COVID-19 pandemic started

The Impressions Expo will return to the Long Beach Convention Center in Long Beach, CA. This blog explores some of the key OEMs as well as challenges that the show will have to overcome.

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01/14/2022

Lindsey Naples

Remember when I said the print industry is everywhere?

This blog explores personalization and customization of products beyond print through the lens of YSL's Rouge Sur Mesure lipstick printer.

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01/13/2022

Colin McMahon

A camera-driven approach to social virtual reality and hybrid working

Canon announced its new TogetherNext initiative at CES 2022 at a dedicated panel session. This blog explores some of the key highlights and how it differs from other VR devices presented at the show.

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01/13/2022

Jamie Bsales

Which OEMs are best equipped to help customers with digital transformation initiatives?

In our recent Market Insight study, Keypoint Intelligence’s experienced analysts considered the imaging software each leading OEM officially sells and supports via its direct and independent sales channels. This blog provides a quick overview of our findings.

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01/11/2022

Colin McMahon

Insights from CES 2022

CES 2022 has just ended and included several introductions of VR at the show. This blog explores the VR market's current opportunities and challenges.

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01/10/2022

Greg Cholmondeley

Reflections on what it is… and isn’t!

Artificial intelligence (AI) is perhaps one of the greatest buzzwords of all time. This blog explores the core concepts of AI and how it can be applied to business processes.

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01/07/2022

Mark DiMattei

How to make a career change in 2022

The new year provides a time for contemplation and self-reflection. This blog explores how to make the most out of your career and avenues to take to find job satisfaction.

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