The Key Point Blog

12/03/2021

Jamie Bsales

Got $3 billion to spare? Give private equity firm Thoma Bravo a call!

This blog focuses on private equity investment firm, Thomas Bravo, reportedly considering a sale of its Kofax holding.

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11/29/2021

Eve Padula

First-party data is vital to delivering effective marketing communications

Many of today’s companies have various hard drives and other sources filled with copious amounts of data about their customers. This blog explores how data is collected through cookies, major privacy rules, as well as how to best utilize this information.

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11/24/2021

Greg Cholmondeley

Zaikio Procurement Digitizes Materials Procurement and Bridges the Printer/Supplier Gap

Streamlining production processes extends far beyond printing. This blog explores how Zaikio's new platform and product can address many of the issues around bottlenecks.

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11/24/2021

Christine Dunne

Popular podcast champions print in multiple ways

This blog summarizes the recent references to print in the "We Can Do Hard Things" podcast; representing something different and interesting about the demand and opportunity for print.

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11/22/2021

Eric Zimmerman

Durable graphics outlook during economic recovery

This blog takes a look at the top five reasons wide format print service providers (PSPs) were so resilient in the face of COVID-19.

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11/18/2021

Greg Cholmondeley

Reflections from the INg conference

This blog summarizes conversations had at the recent 2021 Executive Workshop in Orlando, FL, where much of the networking conversations revolved around postage, labor, supply chains, and paper.

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11/17/2021

Greg Cholmondeley

Company announces four simultaneous major releases

Rochester Software Associates recently announced four major product releases. This blog provides an overview of each and their impact on the market.

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11/16/2021

Riley McNulty

Smart investment makes for a stylish ROI

In October 2021, Big Picture Magazine and Keypoint Intelligence fielded a survey of US printing establishments to examine the digital printing opportunity in the interior décor market. This blog explores some of the key findings from this research.

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11/11/2021

Christine Dunne

New partnership follows RICOH 3D for Healthcare solution announcement in August

This blog focuses on Ricoh USA partnering with Stratasys to provide point-of-care anatomical modeling services to healthcare facilities.

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11/10/2021

German Sacristan

The strategy should drive the communication channels (not the other way around)

There is so much obsession, competition, and importance placed on marketing channels. This blog helps to explore the best methods for choosing the right channel for the right campaign.

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