The Key Point Blog
Printed mail remains popular, especially for transactional communications
For some brand owners, the continued use of old-school printed mail in a digital age may feel a bit like doing the exact same thing they have been doing for decades. We discuss here a Keypoint Intelligence web-based survey of 1,500 consumer respondents to assess their engagement with printed and digital transactional communications as well as some of the key results.
ReadCONNECT 2023 is a raging success in Las Vegas
eProductivity Software (ePS) just wrapped up its 2023 CONNECT User Conference in Las Vegas. We discuss here some of the topics covered at the event as well as provide video interviews with some experts featured at the show.
ReadUS operation discusses performance and strategy at virtual briefing
Konica Minolta Business Solutions U.S.A. held a virtual analyst and press briefing on December 13, 2022, during which several company execs provided an update on all things Konica Minolta.
ReadAn audio tour through the year in print and associated technologies
There was so much good that happened in 2022, and a lot of that good in our space is captured in the 36 interviews we produced as part of Season 4 of The Key Point Podcast. When I look at our favorites, I very much see a microcosm of this year in the industry.
ReadKeypoint Intelligence continues to publish content on print and beyond
Whether it’s about office or production; vendors, dealers, or print service providers (PSPs); or company news, product news, event coverage, or otherwise, we deliver all of this to help you understand what you need to know to grow your business.
ReadElectrophotography might share its crown
Inkjet has been getting a lot of attention over the last decade, but only recently have enhancements in print quality started to drive larger sales. We discuss here the comparison between inkjet and electrophotography printers and how these devices can benefits print service providers.
ReadA preview of Keypoint Intelligence’s Vendor Financials research and report
Each year, Keypoint Intelligence publishes a document looking at the financial health of manufacturers in the global office equipment industry. We discuss here some of the key findings and details of the financial outcomes and related analysis for the major players in the office and production markets.
ReadAutomation, new applications, and faster speeds lead the list of trends
Keypoint Intelligence recently released its annual Worldwide DTG Forecast: 2021-2026, which includes printing devices exclusive to direct-to-garment (DTG) printing. We discuss here some of the key findings from this forecast.
ReadWhich company leads the field in our Market Insights Study?
Several production software vendors have participated in the first Keypoint Intelligence Market Insights Study and Pacesetter award for sustainability relating to production workflow. We discuss here the basis for creating our study as well as announce the winner of the Pacesetter award.
ReadIt’s important to understand all your options
Inkjet technology has become increasingly popular in the recent past, and its value proposition aligns well with the communication needs of today’s consumers and buyers. We discuss here the benefits of pursuing inkjet technology as well as its effects on the market.
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