The Key Point Blog

11/17/2021

Greg Cholmondeley

Company announces four simultaneous major releases

Rochester Software Associates recently announced four major product releases. This blog provides an overview of each and their impact on the market.

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11/16/2021

Deborah Hawkins & Colin McMahon

And why that’s a great thing

This blog focuses on Toshiba's announcement to split into three companies, what it means for the future, and how it could help amend the past.

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11/16/2021

Riley McNulty

Smart investment makes for a stylish ROI

In October 2021, Big Picture Magazine and Keypoint Intelligence fielded a survey of US printing establishments to examine the digital printing opportunity in the interior décor market. This blog explores some of the key findings from this research.

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11/15/2021

Christine Dunne

New Market Insights study explores key market trends, players, and solutions

This blog summarizes Market Insights: Education Market Offerings/Expertise, a new Keypoint Intelligence report that looks at tech trends in education and reviews the ways in which leading document imaging manufacturers are accommodating these shifts.

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11/12/2021

Colin McMahon

The value of a dedicated holographic collaboration platform

This blog focuses on Campfire's CEO Jay Wright taking the stage in-person at AWE 2021 to discuss the value of his company’s newest platform, an extended reality (XR) solution specifically built for holographic remote collaboration in design and engineering work.

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11/12/2021

Christine Dunne

Select a website and blog keywords, weave them into your content

This blog summarizes a recent interview with Jeanne Visser on the topic of SEO.

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11/11/2021

Christine Dunne

New partnership follows RICOH 3D for Healthcare solution announcement in August

This blog focuses on Ricoh USA partnering with Stratasys to provide point-of-care anatomical modeling services to healthcare facilities.

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11/10/2021

German Sacristan

The strategy should drive the communication channels (not the other way around)

There is so much obsession, competition, and importance placed on marketing channels. This blog helps to explore the best methods for choosing the right channel for the right campaign.

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11/09/2021

Colin McMahon

Builds print-centered mixed reality solution

This blog focuses on HP announcing the “first print-industry mixed reality service”, dubbed HP xRServices.

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11/09/2021

Greg Cholmondeley

Marketing director’s message puts workflow automation above everything else

This blog features a podcast interview with Jan De Roeck, Marketing Director at Esko, concerning his perception of the market and what Esko offers. Topics include automation, limits in efficiency, and overcoming miscommunication.

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