SOLUTIONS FOR EVERY PART OF YOUR BUSINESS
SALES
Empower your sales force, with tools and training.
Tools
bliQ is the industry’s leading data-driven web platform, which automates tedious daily workflows, and prepares sales teams with the resources they need to win.
- 50,000+ Products
- Robust Searching
- Side by Side Compare
- Configure, Price, Quote
- Calculators (including TCO)
- Test Reports & Awards
Sales Training
Our customized training programs help your sales team develop unique value propositions for the markets you want to target. We offer sales training, leadership groups, webinars, customer events and more.
Learn moreANALYSIS
The best decisions are informed decisions.
We provide our clients with timely and informative insight on current and market trends and developments. We turn analysis into advantage.
Forecast & Trends
- Market sizing analytics & modeling
- Detailed methodology & assumptions
- Competitive environments
- Product & market life cycles
Surveys & Focus Groups
- Exploratory & conclusive research
- Survey design
- Customer demographics
- Brand awareness
Multi-Client Studies
- In-depth primary research
- Critical decision-making information
- Subject matter expertise
Quarterly Tracker Programs
- Market statistics & objective analysis
- Data tracking
- Product placements
STRATEGY
Turn insights to action.
Effective strategic decisions bring high levels of reward. Keypoint Intelligence helps clients raise the quality of their decisions—and their decision-making processes.
Keypoint helps your business with:
- Custom research & consulting
- Business development strategy "how-to" resources
- Extensive profiling for assessing & expanding channel presence
- Customer personas & segmentation with qualitative research
MARKETING
Build credibility with customers.
CERTIFIED RELIABLE
A seal of approval from Buyers Lab testing helps give your customers confidence they’re making the right decision. Enhance marketing materials with recognition from BLI’s test reports and awards, or take advantage of BLI’s other testing-related services.
COMPETITIVE INTELLIGENCE
Find reports, awards and tools to help you do competitive research, create custom brochures, print award files and more, only on bliQ.evaluation
Information for you, peace of mind for your customers.
Buyers Lab helps companies improve their products on a daily basis through custom testing. From pre-launch product suggestions to intensive competitive testing, our services extend outside of the “box”—including consumables, paper and software.
Our public test reports are the result of months of hands-on evaluations performed by our expert team of analysts and lab technicians.
Buyers Lab’s awards give special recognition to manufacturers and outstanding hardware and software products that performed above their peers in our exhaustive lab tests.
The Key Point Blog
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Peas in a Pod: The Key Point Podcast and International Podcast Day
September 30 is International Podcast Day. Come February, it will be 20 years since the word “podcast” was born. The medium keeps evolving and remains as powerful as ever. Read
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Photo Printing Services in the United States
The widespread popularity of smartphones means that the average consumer is likely to take photographs with their mobile phones these days. And, given their size and portability, it’s an easy and convenient way for people to capture moments. Read
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The New(est) State of the Workplace
Long ago, employees and employers were on the same page: You come in, you work, you go home. Around 17% of jobs were performed mostly or fully remote—but that number jumped to 44% during the pandemic. Read
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Highlights of the 2023 BTA National Conference
Expansion of products, solutions, and services was the theme looking back at the recent BTA national conference. We discuss here some of the key findings from the event as well as the implications they can have on the industry. Read